Capital is flooding into growth equity and venture capital funds as investors seek maximum exposure to technological change. The first thing to know about growth investing is that it has rapidly emerged as one of the most dynamic segments of the private equity industry. When we were approached by the founder of an emerging growth stage venture capital global firm, we knew that the market requirement for the same is at its peak.
When we met, we were mesmerized with the passion and knowledge they had about the growth stage industry. The team was focused on innovative global venture funds investing in growth stage ‘winning-bet’ companies. Being a SaaS platform aimed at making investor access a cost and time effective process we immediately got to work.” – Ash Narain, CMO, Marquee Equity
Expert Support and Guidance We had been seeking support for entering the world of Investment company pursuits. We are very lucky that Marquee was identified as a resource for support. The Marquee team has been excellent to work with from the beginning stages to where are in the process now. They have kept on track through changes in strategies and continue to provide support as we go through the journey together.
Gloria McLennan, Strategic Initiatives & Operations, Implementation Director, VeriKlick
Venture capital is the financing of start-ups and small businesses by investment banks, private investors and other financial institutions. As a form of private equity funding, venture capitalists try to assess and invest in startups that will have a long-term return potential. Venture capital investments incorporate a high level of risk as only some of the VC-backed companies develop into successful and highly profitable businesses.
- Global venture investment last year totaled $643 billion, compared to $335 billion for 2020—marking 92 percent growth year over year.
- A record number of venture-backed companies that went public at huge valuations – 238 companies debuting on the public markets valued above $1 billion in 2021, compared with 61 in 2020.
- In 2020, North America had the highest value of VC deal funding globally, totaling over 130 billion U.S. dollars in financing.
The above mentioned projections and trends show how adaptive the world has been when it comes to investing money in new business models. Therefore, with our client’s business model, they were already several steps closer to getting funded.
“We had an idea that would transform the lives of investors and would help them invest their money in companies easily. We needed to get in touch with high net-worth individuals in order to raise funds for our business. We reached out to Marquee Equity because we were inspired by their work. Being a performance based firm and with access to over 30,000 LPs is no joke.”
– Founder, Venture capital firm
When the venture capital team contacted us, they were looking for a mandated capital raise of USD 30 million, Equity. We started with understanding their business model, the market requirement and competitive analysis. Once we had the required data in place, we kickstarted the process.
In order to convert prospects into legitimate leads, we enforce outreach campaigns. Through these email campaigns we gather data, gauge interest level and develop a good relationship with prospective acquisitions.
The outreach strategy adopted by Marquee Equity is customized for each client, keeping in consideration the client’s funding requirements. The AI-matchmaking considers important drivers that allow us to find the most relevant investors from a database of over 30,000 LPs, globally.
We look for the desired LP category that fits you the best such as – institutional, family office, HNIs, strategic partnerships. Having said that, our special focus was on LPs who invest in emerging fund managers with a strong track record.
Once we entered the discussion stage, it took the firm 6 months to raise equity worth of 30 million USD.
Our work speaks for itself and we are proud of it.
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